FAQ's

General Questions

Brawon is a renowned company with a proven track record of providing the great services. The competent crew has more than 10 years of experience and you will get the quality services regarding digital marketing, SEO, web designing, web development, app development, and business consulting.

All of our services are paid through invoices.

No problem! You can send your query on the contact form and one of our customer support representatives will contact you as soon as possible. You can also visit our office for in-person meetings.

We try our best to get back to our customers as soon as possible. Usually, you will get a response within 24 to 48 hours.

No, you can contact us to get our services from any part of the world. We have a proper management system that allows us to connect with our clients in any corner of the world. You will get the best services irrespective of the place without any compromise on the quality. Our crew is skilled enough to handle the tasks remotely.

Digital Marketing

It is a type of marketing that is focused on digital devices like tablets, laptops, smartphones, and much more. You can use this marketing for any device that is connected to Wi-Fi. It is better than traditional marketing that includes print, film, radio, and TV. In digital marketing, our focus will be more on the blogs, website, social media platforms, and email

Digital marketing is very much essential. It provides you more opportunities to grab the attention of your targeted audience and convert them into your leads. You have to use digital marketing as your weapon to improve your business sales and ROI.

The players who will be running the digital marketing agency are:

  • Founder/Managing
  • Director
  • Account Manager
  • UI Designer
  • Graphic Designer
  • Web Developer
  • Social Media
  • Marketer
  • Copywriter
The content of your website should be updated after a certain time. If you are going to keep your website stagnant, then this will affect your rankings. Furthermore, whenever you’re updating your content, make sure that it is relevant to your business niche and synchronize well with the existing content.
Yes, you should get a blog for your website. It will be a good way to share the information with your customers and solve their problems with the help of content. According to a study, 90% of the marketers consider blogging as one of the best ways to engage the customers. You can do blogging for any business starting from fashion houses to law firms or construction businesses.

There are no rules when it comes to posting content on social media but there is some number that might work for you. The important thing to keep in mind is the engagement of customers with your business or brand. Remember that every social media platform has a different audience and the type of content you will see is also different. Have a look below:

Instagram: 1 or 2 times a day.

Twitter: 3 to 30 tweets will be good enough.

Facebook: 1 in a day. But don’t post less than 3 times in a week.

LinkedIn: 2 times a week. Don’t post twice in a day.

This term was coined by HubSpot. Here’s the definition:

It is a business methodology that will be attracting customers via valuable content and a great user experience. On the other hand, outbound marketing will be telling you about the content that is not liked by your customer. Inbound marketing is more geared towards the things your customers are looking for and the solutions to their problems.

This is a difficult question indeed! The thing to consider here is that every platform has its own audience and the type of content is also different. As a business owner, you have to check out which platform you can get the most audience. Once you know about the audience, then the selection of a platform will be easy. You should get the help from your website analytics to see from where you get the most visitors on your website.
Yes indeed! Email marketing is not dead yet. Businesses are focusing on email marketing to tell their customers about their new product or services along with the ongoing promotions. It is one of the best ways to stay connected with your customers and keep your customers engaged at the same time. More importantly, it is more like a personal approach toward your consumers.
Please don’t do this! In this way, you are just going to SPAM random people. It will be best for you to grow your email list organically by using a call-to-action or subscription button. You should spend some time designing your email campaign and convincing your audience to sign up for your newsletters to get all the latest updates.
The creation of content to grab the attention of people and engaging with them as well is called content marketing. In this, blog posts, case studies, articles, email newsletters, webinars, videos, and many other things are created to share the content with the audience.
It is called the return on your ad spend. For calculating the ROAS, you will have to divide the total amount generated from the ad campaign by the cost of the ad campaign. For instance, if you have spent $10,000 on an add and it has given you $100,000 as revenue, then your ROAS is 10.

The customer lifetime value is the amount that a customer will be spending on your business when buying your product or services during his or her lifetime. To calculate it, you have to do the following:

The average revenue per month per customer X Gross Margin X Average client that stays with you.

This is one of the terms that is used for website analytics. A bounce will happen when a person visits your website and leaves it instantly. This will increase your bounce rate and your ranking will be affected. It is important to keep a low bounce rate. This will only be possible when you provide your audience with relevant and engaging content.
Conversion is a term where the business has made a customer visit their website and the visitor has completed a goal. This could be a transaction or sign up for a newsletter. The conversion can vary in terms of individual company and industry. Some other terms used for this are leads, lower-funnel action, action, upper-funnel lead, goal, and much more.

Search Engine Optimization

When you’re connecting your website to another website that is called a link. Some other terms that are used for this includes inward link, inlinks, incoming links, inbound links, and backlinks. These are important as it helps Google to measure your website’s authority and relevance.
XML sitemaps are the blueprint of your website. It tells Google about your website structure and the webpages. This is used by the search engine to rank your pages. This is essential when doing SEO.
The name makes it clear, when the content on one web page is similar to another web page, we call it content duplication. This is a bad practice in the SEO business.
It was an update by Google rolled out on September 26, 2013. In this, Google has entirely changed the search algorithm. It was made more relevant and provided more authoritative results.
This update has changed the organic search ranking algorithm. It was rolled out on February 23, 2011. As per Google, this update has affected 12% of the organic search results.
This was also another major update to the organic search ranking algorithm. This was rolled in April 2012. This update was to target those who have been violating Google’s Webmaster Quality Guidelines.
It is believed that linking to another website will affect your website. But that’s not true. Linking your website to a relevant website increases your website’s relevancy and improves your ranking as well.
The keyword selection is important to improve your SEO and the ranking of your web pages. To do the selection of keywords, you can use various free or paid online keyword search tools.
Nowadays, every business needs SEO to rank higher and get more traffic on their website. Irrespective of your business type, you can use SEO. You can do SEO for businesses like law firms, construction, fashion, and many more.
SEO will help you to increase your business or website visibility on the major search engines like Google. To be able to compete you will definitely need SEO. This will improve your chance to rank higher on the SERPs and will be bringing more traffic toward your website.
One of the best ways to improve your website authority is to select the websites with good authority in your niche and link your website to them.
Yes, people from any part of the world can find you after the ranking of your website is improved. They just have to type the name of your website.
The best way to improve your website relevancy is by SEO audits. You can use keyword research tools like Moz, Ahrefs, and many more to get the work done.
Without any doubt, Google is the major search engine that will bring you the most traffic.

Top level-domains are the domains that are placed on a high level in the hierarchical domain name system present on the internet. For your information, top-level domain names are placed in the root zone of the name space. For instance, as for the domain name, www.Brawon.com, the top-level domain is com.

Website Design and Development

The time will be dependent on the complexity of the website and various other factors such as creating the content for the site. We will always try to deliver on deadline, but there is not a standard timeframe for building a website.
The cost will vary depending on the complexity of the website and what you as the client can provide as content. The cost of the website will be estimated after we have gathered information regarding your requirements and the estimated time it will take to complete the website.
Yes, we will have an initial meeting with you, to figure out your requirements and your goals with creating the website. After the initial meeting, we will keep you updated on developments before having a final meeting to finalize the website.
We do provide maintenance and support service. You can contact us in case of any problem or error. We can also help you in making further enhancements to your website.
You can move your website to any other platform as per your desire.
All the photos, text, graphics will be in jpg, png or the format that is suited best for the website. If you have any problems, we can help you out.
Yes, it will be. We will make sure that your website is created as per the SEO guidelines.
Yes, it is compulsory nowadays because the majority of the traffic on the website is coming from mobile devices.
Yes, we do offer web hosting services to our customers.
Yes, we do use flash animation only when it is needed. The reason to do so is that search engines are not able to read the content of Flash so it depends on the situation.

Static websites are where content is not changing. For the change, you have to create a new page or get help from a designer to get the work done.

Dynamic website content changes all the time whenever they are loaded. They are also able to change their content depending on the visitor. The maintenance cost is less in this type.

Some customers use both static and dynamic elements for their website.

You can add as many pages you want. From a search engine perspective, it is good to have more pages.
Yes, we will be more than happy to redesign the existing website as per your needs.
No, there are no hidden costs. All the costs will be told to the customers before starting the project.
Yes, you can. We are using the secure servers (SSL) that comes with the advanced encryption method. This will make transactions safe and easy for your customers on your website.

App Development

Yes, we can do it. After discussing the details and the requirement of the app, we can provide you a quote.
Yes, we can make an app for both platforms.
Yes, we do build web applications.
Yes, after the completion of the app, you will be given the copyright of the source code.
Various factors are involved to estimate the time. On average, three months is needed to build an app.
Yes, we will be providing you the support, ongoing maintenance, and updates as well. You can select our monthly packages to get these services.
Yes, we can make the changes even after launching the app.
We will be using open-source languages such as CSS, HTML, JavaScript for the front end. For the back-end, PHP and JavaScript are our go to.
Yes, we do. We start the process by creating visuals to know how the app will look.
Yes, we can build a website on the already present website design.
Yes, we do provide a hosting facility to our clients if needed.
We are using popular content management systems like NodeJs, MODX, WordPress, Laravel, Drupal, and more.